The UK plus size clothing market is estimated to grow at c.5%-6% p.a. from 2017 to 2022
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Earlier this month, Topshop had people rejoicing when they announced that they’d be selling half sizes in some of their jeans. However, last week, plus size activist Callie Thorpe questioned why Topshop ‘will go as far to make clothing for people who can already find clothes in their size across the high street, but won’t make plus size clothes above a 16’.
We all know that plus-size female customers in search of fashion-forward, high-end, varied, or even just good-quality apparel are far less well served
LONDON, United Kingdom – Size is a highly emotional issue. Size is not simply a number, it is a state of mind. Surely I am not the only person who feels happy when I fit into a wardrobe item on the smaller end of the size spectrum, and less content when I have to give in to the larger pieces.
What happened when two colleagues – one plus size, one not – tried to shop London’s busiest shopping street together? (Spoiler: nothing good)
In 2017, the conversation surrounding the plus-size or “curve” fashion industry is flourishing, and positive, tangible strides toward inclusivity and representation are taking place; New York Fashion Week’s Spring 2018 runways, for example, showcased more plus-size models than ever before.
Fashion designers are influenced by what they see on the street – and, increasingly, by the size of the people on the street. Full-figured celebrities like Serena Williams, Ashley Graham and Kim Kardashian are embracing their curves, body acceptance campaigns are on the rise, and the average American woman is growing, too – from a size 14 in 2010 to a size 16-18 today, according to a 2016 study by Washington State University researchers.
I write about emerging markets, fashion, arts, and culture. Opinions expressed by Forbes Contributors are their own. What happens when two style-savvy advocates for fashion equality take their dream on the road? Polina Veksler and Alexandra Waldman are breaking stereotypes and igniting consumer revolution one pop-up store at a time.
Fashion is taking diversity seriously. That’s what you can glean when you read the Fashion Spot’ s latest diversity report, which took upon the gargantuan task of counting all the models of color, plus-size models, transgender models and models older than 50 at shows during Fashion Month, which is comprised of New York Fashion Week, London Fashion Week, Milan Fashion Week and Paris Fashion Week.
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Imagine this: An issue of Vogue with a plus-size model alone on the cover. Inside, there are only ads featuring plus-size women. The editorials, which are high-fashion and shot in exotic locations, are filled with plus-size women as well. Ads are from designers and brands that cater to women who are a size 12 or larger.
Over the past few years, curve clothing has become an increasingly dynamic sector of fashion retail, writes eBay’s Lorna Dunne. In fact, according to the report “What Britain Wears: Niche Clothing 2017”, UK expenditure in the plus-size market has grown by almost £800m since 2012, and is predicted to account for 20% of womenswear spend this year.
According to one luxury brand executive, making a plus-size line is the same thing as making a line promoting anorexia.
In an interview with Glossy, one luxury bigwig literally said the reason they don’t produce plus-size clothes is simply because they don’t want to promote an “unhealthy” image. “Being overweight is not very healthy, so it doesn’t matter how much of the population is fat; it’s not a healthy image to be putting out there,” she said.
Posted: 3 October 2017 Betsy Teske Remember I wrote about what happened in NYC, during fashion week? There were many shows with models in sizes 40/42/44 EU? And I also said, what will Milan and Paris do? Well, I was in Milan for the Marina Rinaldi event.