Walmart plans to acquire plus-sized fashion startup Eloquii for $100 million

Walmart plans to acquire plus-sized fashion startup Eloquii for $100 million

Last year, Walmart spun up a new team tasked with creating new ways to differentiate from Amazon in the long term. One answer: Incubating and acquiring digital-native brands that have direct relationships with customers and appeal to younger generations of shoppers – and won’t be sold on Amazon.